Design Guide

HOW TO USE THIS GUIDE

Faithful Witness in Forgotten Communities is an initiative of SIM. We have developed some key guidelines to assist you in how to share about this initiative within your context. The intent is to develop consistency without restricting your creativity and discernment in how to appropriately contextualize communications.

Design guidelines come from a variety of sources from basic common sense to understanding user experience. This design guide is intended to create helpful parameters so that the brand can be easily recognizable across multiple platforms and in multiple languages.

This guide includes:

• Name
• SIM Mission and Purpose
• Faithful Witness Tagline
• Key Verses
• Logo Variations
• Logo Colours
• Logo Translation
• Banners
• Co-branding with SIM Logo
• Color Pallet
• Fonts